I am surprised any work gets done at all in UK business. There seems to be more “passion” in the workplace than a Jackie Collins blockbuster, Not that it’s all hearts and flowers - it’s just the business world certainly seems full of “passionate” people at the moment. I can’t seem to listen to a [...]
Thanks to the Internet we can all now post our opinions and observations on the world as they happen. Blogging has become a popular endeavour across the globe and it has even entered the business world as a legitimate new form of b2b and b2c communication.
The benefits of communicating in this way are numerous. Blogging [...]
Entrepreneurial MD’s are often less predictable than most. And UKFast’s man at the top is no exception. When talking recently about the various departments within UKFast, the turn of our 18 month old film department came up and Lawrence Jones said, “even if I ran a greengrocers, I’d have a video team.” It’s a [...]
What makes a company a Best company?
The internet offers all businesses the chance to promote themselves to the hilt like never before - and there are those who will consistently over-egg their credentials. You’ll find thousands who punch well above their weight and scratching beneath the surface will often reveal a severe lack of substance.
So, [...]
As a brand name Google is arguably unmatched in the world. The fact that the proper noun has become a commonly used verb – ‘googled’- says it all. But while a brand can be the most recognisable in its particular arena, it does not necessarily translate into being the most successful.
Now, yes admittedly Google is [...]
It is amazing what the internet has done for customer recommendation. With a record number of people saying that they search online for reviews of a product before purchasing, we’re now finding that the general public are becoming very savvy about what is and what is not genuine independent praise.
The idea that we can trust [...]
When I visit a website and there are no contact details that place the company in a geographical area or names of company members I am always immediately suspicious of the legitimacy of the business. Transparency is something that has always split the web between those who are open and those who seem guarded.
There are [...]
I got an email this morning from eBay’s Head of Trust and Safety. It’s a job title that you don’t often come across. The role might seem odd to some but it doesn’t surprise me at all.
Just today a new report is published about UK Internet user concerns, which says that four in ten of [...]
An interesting question came up last week at the CIPR Northern Conference in Leeds.
Julia Hobsbawn had just been talking about how new media has changed the landscape in terms of reporting news and the rise of the columnist within newspapers.
The question was ‘We know journalists can’t do without PR, but can PR now do without [...]