As a business online there are few more important things to discover than how your competition is doing and where you place in comparison to them.
It’s not cheap to become a fully fledged client of the Online marketing analyst Hitwise but you can find out more about them and dip your toe in the water [...]

Yesterday, the BBC along with getsafeonline.org published the results of a survey about Internet safety. There are some interesting, yet not all that surprising percentages in the stats.
The biggest eye opener is that less than half of us actually realise that the responsibility for protecting our personal data starts with us as users. One [...]

If anyone still needs convincing that politics can feed its message through social networking then they only need to look at the battle going on between Hillary Clinton and Barack Obama.
MySpace has created a section called Impact in the last week to encourage closer ties between the American Presidential candidates and it’s users. Similarly YouTube’s [...]

It amazes me that so many people involved in key business decisions do not realise the difference between a static website and one with dynamic content and functionality.
People as consumers will demand a lot from the Internet. Sites have to be fast, straightforward and easy to use. The sites that we spend time on and [...]

I’ve just completed a new UKFast podcast on Programmers and there’s some really useful information in there from both Lawrence Jones and Steve Logan, MD of Recruitment Software Solutions.
The power that having in-house programmers gives a company is incredible. Lawrence looks at the potential of programming as a tool for company growth and communication, while [...]

A former judge in California has been sentenced to 27 months in jail on Internet child abuse charges. The ground breaking thing about the case is that some of the evidence was provided by a Canadian hacker who planted a Trojan Horse on an Internet newsgroup visited by paedophiles that was then downloaded by 66-year-old [...]

I think the popular perception is that email viruses are the most popular form of attack for cyber criminals – no doubt because they invade our own privacy in a tangible way. However, according to Sophos, the number of such viral attacks is by far outweighed by Trojan threats.
Eighty per cent of all malware detected [...]

Literally moments after I posted the last blog, I noticed a story on the UKFast website which reveals another big content provider deal for YouTube. The BBC has signed a deal to create at least 2 dedicated channels on the site.
They plan to show short clips from top rated programmes such as Dr Who and [...]

Viacom’s announcement that traffic is substantially up on its various video content sites is dangerous news for YouTube, which was instructed to remove all content belonging to the media producer just over a month ago.
According to Google Trends it’s less than a year since YouTube’s traffic overtook that of MTV, Viacom’s most successful website.
The big [...]

Heather Hopkins at Hitwise has an excellent piece of research on her blog about the strength of MySpace within TopShop’s marketing strategy.
It seems that MySpace is now sending more traffic to TopShop than MSN and Yahoo Search combined. If you ever needed a sign that social networking could lead to dramatic traffic generation, this is [...]