The UK’s most prominent political bloggers have seen the future. They’re centralising their content in a bid to make revenue from advertising. Not just any advertising though – advertising that their readership want to see.
This news is followed hot on the heels by an online advertising conundrum. A number of media companies are suggesting that [...]

I’m working with Internet consultancy Harper James at the moment to produce a list of the UK’s best industries online.
In order to build an extensive list, I’d love to consider people’s thoughts on the best and worst of those online. We’re all aware that certain industries – like the travel sector have been revolutionised by [...]

The Internet is driven by the need to monetise, that’s a given, but as the fastest growing industry in the world it seems to work much faster than any other.
Just as articles spring up on the Internet about the gap between social networking sites and brand advertising the solutions also start to present themselves.
It’s interesting [...]

One of the Time top 50 websites of 2006 is blurb.com. Time concentrates on the site’s service of turning blogs into hard copy books and it got me thinking about what gives information authority.
The web has nurtured the emergence of amongst other things, blogs and citizen journalism and their popularity has proved that people will [...]

While Disney is currently ruling out big Internet partnerships, Viacom is trying to gain ground on Murdoch as he continues to gallop away in the broadcasters online race. Not only is Viacom looking closely at Bebo, but Techcrunch tells us that the media giant is buying Atom Entertainment, home to Atom Films, which highlights short [...]

What with sex.com, damien-hirst.co.uk, bradpitt.com and many others all experiencing ownership disputes at one time or another, it would be easy to think that there’s plenty of import in a name.
In Sex.com, the book by Kieran McCarthy (to be published on Nov 2 this year) Kieran calls Network Solutions, the company in charge of the [...]

There’s a good article in business week about click fraud and the talks in progress between Google, Yahoo, Microsoft, the Interactive Advertising Bureau and the Media Rating Council, who’ve joined together to form the Click Measurement Working Group.
The Internet has changed time frames in many ways – businesses can develop at much faster speeds, news [...]